Promide Trading Co is one of Dubai's oldest and largest construction machinery suppliers, with more than thirty years distributing equipment across the UAE. They needed catalogue-grade industrial machinery photography for their full range, so instead of moving heavy machines to a studio, we brought the studio to them. Our team arrived at their warehouse with a white backdrop system, Godox lighting, Canon bodies and lenses, and built a clean shooting bay on site. Over the session we photographed 61 products: silent diesel generators from 20 to 35 KVA, concrete mixers, plate compactors, tamping rammers, power trowels, floor saws, road rollers, rebar cutting and bending machines, high frequency converters, water pumps and lighting towers. Every unit was lit and framed the same way, so the whole catalogue and web store looks consistent, and each machine cuts out cleanly for print and online listings. See more of our industrial photography and product photography work.
